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  • Writer's pictureJack Winston

Great Decisions, Uncommon Uncommon, Get Outside PLEASE


The Friday Focus is a weekly newsletter where we highlight:

  1. An interesting read/listen/watch we love so you don’t have to scroll to find content

  2. A quote that has us thinking

  3. Weekend activity brainstorm - take these as a challenge!

To view all our blog posts go to

If you like these posts or have some recommendations of your own, feel free to reach out to us at


Blog Post We Love 📰

I think a lot of us can be obsessed with always being busy. We always feel like we need to be doing something, deciding something, to advance our lives.

But have you ever realized that when you look back on your life, there were usually only a few pivotal decisions that had an outsized impact on where you ended up?

In this blog, Nat discusses the dichotomy between our constant need to be busy and the fact that most of the important decisions in our life arise slowly and from varied experiences.

You often can’t force yourself to make an important decision. It usually sneaks up on you after months or years when the right path forward appears in front of you. It can actually be counter productive to try and force great decisions.

I struggle with this problem every day as an entrepreneur. How much time should I spend exploring vs executing? Learning vs doing? Meeting new people vs being heads down?

But I’m also reminded of my journey from corporate life to becoming an entrepreneur. I didn’t wake up one morning and say “I’m gonna quit the corporate life and become an entrepreneur.”

I knew something wasn’t working. I was unhappy in my life, but I wasn’t exactly sure what I needed to do to fix it. So I explored. I was patient.

And then eventually, where maybe just a few months before I would have thought it was crazy, the idea of starting Present became so obvious that I had no choice.

I’m incredibly thankful I decided to pursue Present, even when most people thought I was crazy.

But I can’t tell you exactly what made me realize it was the right decision because it was the result of many varied experiences. It’s unrealistic to think that when I was first unhappy in my career I should have just immediately realized the right path. That realization came only with patience.

Quote That Has Us Thinking 🧠

”You want to be uncommon amongst uncommon people” - David Goggins

Aka, be in the top 1% of the top 1%

Weekend Activity Brainstorm 💪

  1. Go to a record store and listen to oldies 🎵

  2. Read all those articles you told yourself you’d read soon but still haven’t 📰

  3. Get outside and do SOMETHING. ANYTHING it’s nice out for heavens sake 🌞

If you end up doing one of these challenges, send us pictures at and you can be featured in a future newsletter!


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